4 Steps to Get Your Book to Best Seller

Ready to get your book to best seller or prepping for when your book is done? I’m going to show you 4 steps to make it happen – and the one thing that if someone tells you, you should run far far away! 

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Transcript follows.

So You Want to Get Your Book to Best Seller…

Table of Contents

Ready to get your book to best seller? Maybe you’re in the process of thinking about it or writing it. You just want to have the information so you know what to do when you get there. Well, I’m 

going to show you four steps to make it happen.

I’m Vickie Gould with #easywriter tips to help you write your book and grow your biz. Oh and don’t forget to subscribe and hit the bell for notifications of new videos every week.

Today I’m sharing a hot topic sizzling four steps to get your book to best seller so let’s jump right into that. Number one you want to market while you write it. Now, I know a lot of people are like, “You know what, I’m gonna keep it on the down low and I’m gonna like announce it and make this big deal when I have it all done.” Maybe it’s because you’re thinking “Oh, what if I don’t finish? Maybe it’s not gonna be that?” and you’re like doing the whole let me hide in the corner and be a little scared writer. Here’s the thing, you’re shooting yourself in the foot.

Step 1: Market Your Book While You Write It

You need to market it while you write it. As you tell people about it they’re gonna tell people about it and they’re gonna tell people about it you’re gonna grow that excitement and you’re gonna grow a following that is excited for your book. If you wait until when you’re done and just go kaboom not as much is going to happen.

You got to give yourself time to gather those people and gather their excitements, kind of like when movies come out they put little trailers and they start talking about it while they’re making the next Star Wars movie right. And we’re all excited waiting in anticipation for the day it comes out. And this is what you want to create for the people who are following you writing it as well. Plus, it’s gonna give you a little accountability to write.

Step 2: Gather Your Posse of Supporters

Alright, number two gather your posse. This kind of piggybacks on some of the things I just said, but you’re gonna be a little bit more targeted you’re gonna actually ask specific people to be part of the posse for your book launch. That means they’re going to be supporting they’re going to be sharing your book on social media and you’re gonna gather a group of people who have committed and said yes to helping you do this all.

Step 3: Know the Amazon Algorithm

Number three, know the Amazon algorithm. Alright, now I say know the Amazon algorithm but nobody really knows the Amazon algorithm and they try to hide it more and more and more and more so it gets more complicated. This is like Facebook and Instagram and all the other social media that have algorithms that we can’t figure out either but knowing part of the algorithm for Amazon helps you out.

The Amazon Numbers Game

Now, the thing you might be asking now is how many books do I need to sell cuz that’s always the magic thing right and I wish I could tell you that it’s a set number and you go “Whew, I have that many sold. Yes, I’m gonna make it.” It’s not quite like that, however, it’s a little close. Now, here’s the thing you need to know, best seller on Amazon is anything ranking 100 and better that doesn’t mean that you have 100 books sold. It means 100 ranking or better or higher like 1 to 100 is considered best seller for Amazon.


As kind of like high school, so the valedictorian is number one, right? And so you have all this competition going on and just like from school to school. You don’t know what you need to do. Like, in one school you might not have to work as hard to get to that number one spot as you would with a different school where everybody else is brilliant as well. And there’s more of a competition for that number one spot, you get what I mean. So if you think of each school as a book category it’s impossible to say how many books you need or what kind of grades you would have needed, what GPA do you need – it’s impossible to say.

When It Comes to Amazon, There’s No One Answer

Now, if somebody tells you that they can tell you exactly how many books you need to sell to get to the number one bestseller spot run away really quick because it is impossible to predict with books coming out every single day all over Amazon.

Trust in the Process

So, this is the thing you need to do: you need to do as much as possible prior to your book launch so that you have as many people who are knowing and excited about your book coming out so that you will sell enough. And here’s the thing in my easy writer program I guarantee it we have a step-by-step process. I have 93 best-selling authors not one of them has not become a best-selling author who has finished their book and launched it with me.

And I will say, initially it was kind of you know… I was asking my lawyer, should I guarantee it or should I not? I don’t know you. Know so just so long as you follow the steps we have it figured out so that you will become a best-selling author guaranteed.

Step 4: Get Featured All Over

Alright so number four get featured in podcasts, blogs, other media interviews, stuff like that and here is the kicker have a way to collect names. If you don’t have an email list, now is the time to start because when you’re featured on blogs and podcasts and other media a lot of times they’ll say “Well, how can we find out more? What is it that you have coming up?” you can talk about your book and on a podcast.

You can talk about what’s coming up with these people and then they get excited so then they want to raise their hands and say, “Yeah, I’m willing to give you my email when you’re done with your book, please let me know.” What could be better music to my ears that somebody’s excited to exchange an email to have a notification that your book is coming out? And that’s how you get more sales.

Get Your Book to Best Seller: Recap

Okay, so the four steps:

One: market while you write it

Two: gather your posse

Three: know the algorithm

Four: get featured all over the place

Now you know how to market your book but you might be wondering how to make sure you get a positive ROI (return on investment) from writing it. Because it’s not just about getting to bestseller status, right? It’s about the impact, legacy, how many people you can help, and monetizing it, and creating clients out of these readers. So I created free coaching section coaching and training section in my membership site for you to learn more about how to do this so you can go there. The link is below it’s also at bit.ly/vickiesfreestuff so long as you can spell my name right just make your free login.


I’d love to hear now which part of marketing your book to bestseller you are most excited about leave your comments below and make sure again to go get your free access to more coaching and training on my membership site. And if you’d like to join me and thousands of other entrepreneurs from all over the world writing books, growing their business in the write your business book group, I would love to have you.

We are constantly sharing, we promote each other, we get excited about book launches, and I do more free trainings there as well. I do challenges regularly on how to write your book how to market it and create content that your audience is absolutely gonna love. So the link for that is below as well. And if this video was helpful to you please make sure that you subscribe, share with your friends, and hit the like button so that I know to make more videos like this. And remember, the most transformational book you read is the one that you write. I’ll see you in the next video.

The Easy Writer Guaranteed Amazon bestseller program is open and ready for you. Want in? Get more details and sign up at bit.ly/easywriterprogram.


What’s your experience been trying to get your book to best seller?  Comment below!


Vickie Gould is a book coach, content marketing strategist, best selling author, and speaker. She believes that everyone has a story to share and a journey orchestrated for their positive growth – and that those experiences should be written in a best selling book.

Vickie helps entrepreneurs to share their stories, self-publish and leverage their own business books, grow their following, create more impact and turn readers into clients through her Easy Writer Program, one-on-one coaching and her free Facebook Group, Write Your Biz Book.

She has written 10 best sellers such as Easy Writer (named after her signature program) and Standing in the Gap, and helped nearly 100 others to become best selling authors as well.    

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