When I first started my business online, I stayed in the safe zone for a long time. I was more concerned with being liked rather than making a true impact. I was known for being inspiring and positive, but it didn't convert into clients.
It wasn't until I started experimenting with my messaging, really getting to know what was going on inside my client's minds, and getting more bold in my copy that I started to get conversions.
The bolder my message became, the bigger the response from my audience. That led to more business success.
And this is exactly why I created ....